If you are a store owner, you probably know that selling lottery tickets can increase your store revenue, not to mention that it’s a great way to entertain yourself. Whether you are selling the scratchers for the big game, or the pick-your-nba number scratchers, you know that those that are most popular are going to draw in the crowd. Perhaps even draw in more casual gamblers who like to buy a lotto ticket every now and then, consider whether or not you need to stock up on lottery equipment.
Odds of Winning the Lottery
If you are going to sell lottery tickets, you know that your odds of winning the top prize areRock 4for a dollar. You could win the second prize ($40), the third prize ($60) or the four fifths prize ($120). But if you are going to sell scratchers, you don’t want to waste money on a useless secondary prize. You will only win so many times and if you ever win the secondary prize, you will have to split it with everyone else that bought a lottery ticket.
Secondary prizes are almost always worth less than the top prize. If you are lucky enough to win the top prize, you can get a prize that is almost off the top of the prize display. Of course, most of the time, you will be very disappointed because you did not win the secondary prize.
In order to make your sale successful, you need to consider a few things. Of course, you want to sell your lottery tickets for as cheaply as possible. Even if you can’t afford $20, you should consider placing your lottery tickets at a discount store that allows you to purchase your tickets for less than $1. That way, you can still use your $20 to play Lotto 649.
Of course, you do not want to limit yourself to selling lottery tickets at discount stores. If you want to make your lottery tickets cost-effective, you can do so byBuying your tickets cheaply at one of the many authorized lottery retailers, such as gas stations, grocery stores, convenience stores, and the like.
Once you have bought your tickets, you need to replenish your lottery supplies. The most common lottery supplies, such as the balls, the pen or ink, the lotto button, and the durable dealer checked balls all cost more than buying them from the local convenience store.
In order to shuffle your tickets, you need to have two sets of balls available. You can either use two pencils, which can be tedious and rather difficult to do, or you can use the more entries-friendly method of using a plastic box, like an empty cereal box. Whatever method you choose, you will need to get your lottery supplies ready to go and waiting on the sales page.
Once your supplies are in place and ready to go, you need to choose your marketing dollars. If you are going to promote via the Internet, you can choose a company that will provide you with a high quality personalized card, poker chip, and pulltabs.
However, you also need to consider how many tickets you are going to allow your customers to purchase. If you are a thrifty lottery player, you may want to go economical with your ticket purchases, allowing as many people to share in your lottery expense as possible.
Once you have your lottery equipment and marketing materials in place, you need to get in touch with your sales rep and come up with a quote for a new sales contract.
This can be a bit of a problem if you have just started a business and have no sales experience. Many new sales representatives don’t know what to say or do when talking to potential sales clients. Sometimes, your sales rep may be afraid to challenge an experienced sales person and won’t get the job done.
Basically, it is your call. As someone in sales once said, “It’s all up to you.”
Good luck with your DewaGG business. As many lottery retailers have found out, the hard work gets in the end.